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Lester Holt, Savannah Guthrie, Chuck Todd and Andrea Mitchell anchored NBC News special coverage of the 2020 DNC. Lester Holt is the anchor, and named the most-trusted television news personality in America, according to the most recent The Hollywood Reporter/Morning Consult survey. However, viewers from some younger households appeared in the cume, including 18-34-year-olds. LPGA Tour Championship is a U.S. television program aired on NBC. 249,000,000 7 CBS NEWS Chair is Shari Redstone, daughter of the late Sumner Redstone. Todd also anchored NBC News NOWs special coverage. 51.5 percent: The share of all Americans who are fully vaccinated, per the CDC. In 2011, ABC Family Channel (now Freeform) programming, had been anchored by Pretty Little Liars and averaged 1.46 million primetime viewers. Its inability to utilize its brand name effectively has also been a problem NBC International Opportunities Sister network TBS averaged 1.61 million primetime viewers in 2011. Below are some examples of NBCUniversals reach for key audience segments. More Americans watch NBC News and MSNBC than any news organization in the world. The income profiles of all three major cable news network audiences also closely track the general public. Audiences for several other news outlets, including NPR (33% all four correct), the Daily Show (32%), Hardball (32%) and the New York Times (31%) fared nearly as well. Once. Capt. Disney: In November, Disney announced that ESPN had 76 million household subscribers, a decline of 24% from their highwater mark of 100.1 households in 2011. In the younger demoviewers 18-49 NBC Nightly News prevailed with a total audience of 1.085 million viewers, followed by ABC's World News Tonight (1.046 million viewers) and CBS. The ideal entry-level account for individual users. The best of the best: the portal for top lists & rankings: Strategy and business building for the data-driven economy: Industry-specific and extensively researched technical data (partially from exclusive partnerships). "Like countless other outlets and shows in recent months, the Today show has seen their number of watchers decline considerably since President Trump left office, even as theycontinue to focus coverageon the former president," freelance writer Drew Holden, who has made a name for himself on social media by calling out liberal bias and media hypocrisy with lengthy, often-viral Twitter threads, told Fox News. The audience delivery has since dropped by 71% and averaged 423,000 viewers in 2021. As was the case two years ago, The Colbert Report and The Daily Show have the youngest audiences of the 24 news sources tested: 43% of Colberts regular audience is younger than 30, as is 39% of the Daily Shows regular viewers. Liberal talk show audiences also skew older, but not as dramatically. [Online]. Other childrens targeted cable networks have also reported significant declines in viewers as kids continue to migrate to streaming platforms. With AI and custom creative solutions, we can help you drive a deeper connection between your brand and our fans. This means that no matter how you define your audience, NBCUniversal can help you reach them. MATT LAUER BREAKS SILENCE ON RAPE ACCUSATION: READ HIS LETTER HERE. ", Statista, Share of Americans who watched NBC in the past 4 weeks in 2018, by age Statista, https://www.statista.com/statistics/228918/broadcast-tv-networks-nbc-watched-in-the-last-7-days-usa/ (last visited March 02, 2023), Share of Americans who watched NBC in the past 4 weeks in 2018, by age [Graph], Statista, October 31, 2018. (Thats 610,018 since yesterday morning.). The audience loss for Bravo over the past ten years was not as extensive. Still, among regular Hardball watchers, 59% are 50 or older, and 28% are at least 65. Zoom From Nov 19, 2022 To Nov 20, 2022 20. WASHINGTON, D.C. (Aug. 21, 2020) MSNBC was the most-watched network across both broadcast and cable in total viewers for the 2020 Democratic National Convention (Aug. 17-Aug.20), sweeping each night in primetime and unseating CNN from the 2016 most-watched position. Former NRCC Polling Director Caitlin Reed joins Public Opinion Strategies. Kent Nishimura/Los Angeles Times/Getty Images. Legal Statement. Current hosts Savannah Guthrie and Hoda Kotb, along with bit players such as Craig Melvin, Carson Daly and Jenna Bush Hager, havent resonated with Americans the way their predecessors did. Slightly more people (17%) got all four wrong. In 2011 the network averaged 1.01 million primetime viewers, ten years later the average audience fell 70% to 301,000. Whos watching? Since 2010, there has been little change in the ideological views or partisan leanings of news audiences. In 2011, A&E averaged 1.56 million viewers, the figure dropped to 560,000 (-64%) ten years later. The broadcast provides the latest on the days top stories, going beyond the headlines to uncover how peoples lives are affected by the world around them. Here are those rankings, inclusive of all programming: 1) CBS: 9.7 million (-12%) 2). NBC Nightly News, World News Tonight and CBS Evening News ratings are comprised of telecasts with regular titling and include overnight airings on owned stations. In, Statista. A paid subscription is required for full access. (Thats 258,472 since yesterday morning.). WASHINGTON Theres been plenty of recent news on the vaccination front. Other high earners include readers of the Wall Street Journal and New York Times38% of each group has a family income of at least $75,000and Daily Show and Maddow viewers (37% each). NBC News - Kevin Collier. WarnerMedia: In 2011, TNT was one of four cable networks to average over two million (2.32) viewers in primetime. Typically, interest in NBCs multi-billion dollar investment sends viewers flocking to the network for feel-good stories and on-location reporting ahead of the games. All rights reserved. The distinction of Most Watched Network is a testament to the depth and quality of our programming, which continues to consistently deliver many of televisions biggest hits, night after night and across all genres, added Susan Rovner, NBCUniversal Television and Streamings Chairman of Entertainment Content. Reruns of "Law & Order: SVU" and "Law & Order: Organized Crime" followed. (Overall, seniors watch the most TV. The flagship property of the NBC Entertainment division of NBCUniversal, a division of Comcast, its headquarters are located at Comcast Building in New York City. Nearly a third (32%) of regular Times readers are younger than 30. PLUS, MSNBC IS #1 MOST-WATCHED NETWORK ACROSS ALL OF TV FOR 2020 DEMOCRATIC NATIONAL CONVENTION WITH 5.7 MILLION VIEWERS, NBC NEWS DIGITAL DRAWS MORE THAN 110 MILLION VIDEO STARTS, MORE THAN 4.5 MILLION TOTAL HOURS WATCHED. TheFutonCritic.com is the web's best resource for breaking news and press releases about primetime television. MSNBC ranked third (behind Fox News and ESPN) with 1.54 million primetime viewers and CNN averaging 1.11 million primetime viewers ranked sixth. At that time many top-tier cable networks were televising original programs attracting millions of viewers each night. About half the public (52%) also knew that the national unemployment rate is about 8%. This statistic is not included in your account. By contrast, Sunday's final round of the PGA Tour 's Honda Classic averaged 2.38 million viewers on NBC. Benson and her NYPD squad fight for justice in cases ripped straight from the headlines. Fox News viewers in the 25-54 demographic reached 356 thousand, whilst MSNBC had just 148 thousand. A majority of Americans (55%) say they trust a few news sources more than others; fewer (42%) say the news media are pretty much the same. These opinions have changed very little since 2004. Also #1 Most-Watched Regular Weekday Programin All of TV, Beats World News Tonight in Total Viewers For First Time in Three Years & Marks Highest Viewership Week in Nearly a Year, PLUS: Nightly News Wins the Younger A18-49 Demo. Devastated by a loss of advertising revenue and a steep decline in viewers and readers, the commercial media has a vested interest in catering to those who remain. Yet the regular audiences for a number of news sources differ only modestly from the public ideologically or politically. It was surprisingly easy. The FDA granted full approval to Pfizers Covid vaccine for those 16 and older; President Biden on Monday urged more Americans to get vaccinated; so did Donald Trump on Saturday (but he got booed); and Dr. Anthony Fauci said on TODAY there was a reasonable chance that vaccines for children under 12 could start in the late fall or early winter. 3 could reduce federal spending by $456 billion over a decade. In Austin, the NBC affiliate is dominant, as it is in most U.S. TV markets except in the . NBC is honored to be in the top position with viewers and we plan to ride this momentum into the next 52 weeks with one of our most dynamic programming lineups to date., Sunday Night Football landed at the top of primetime for the 10th consecutive year in the key demo, This Is Us was the No. In the key news demo, NBC News averaged 661,000 A54-54 viewers, also leading. For one, Fox News viewers (34% of American adults in the January 2018 NBC/WSJ poll) are often typecast as being old and white. You can only download this statistic as a Premium user. In the short-term, Democrats need the savings from drug pricing reform to fund other health care priorities in the Democratic bill. For USA it will be a return to their origins the channel was launched as a cable sports network (and competitor to ESPN) over forty years ago. In 2011 Bravo had averaged 926,000 primetime viewers. Learn more about how Statista can support your business. Nightly News also marks its largest total viewer audience since Dec. 2020, and leads CBS Evening News by +3.253 million (+61%). Are you interested in testing our business solutions? Large majorities of the regular viewers of Sean Hannity (66%) and The O Reilly Factor (64%) are 50 and older. Democrats want to use those prices as the standard for private insurers as well, which would lower premiums on employer plans. (Photo by Frazer Harrison/Getty Images for Paramount Network), Apple TV+ Is Looking Into Streaming More Live Sports, Megyn Kelly Mocks NBCs Savannah Guthrie For Getting Covid: Shes Had All The Vaccines And Boosters, CNN Hits 10-Year Low As Fox News Glides To Victory In Cable News Ratings. Please do not hesitate to contact me. The CW was fifth in ratings with a 0.1 and in . A researcher tried to buy mental health data. Hence, ESPNs viewing has dropped by 31% in ten years. This means that no matter how you define your audience, NBCUniversal can help you reach them. For example, in 2011, Syfy had averaged 1.33 million viewers in primetime. "Non-stop political coverage may've helped juice the numbers for a while, but at the end of the day, it isn't what people want from Today or most othershows like it. Costas has plenty of juice at NBC. Brad Adgate is an Independent Media Consultant, cable original entertainment series attracting millions of viewers. FORMER TODAY ANCHOR ANN CURRY STILL DOESNT KNOW WHY NBC NEWS FIRED HER. Drama, Crime and Mystery. The two networks averaged 8.057 million total viewers during primetime coverage (10-11:15 p.m. Nightlys win during the big Thanksgiving viewership week marks its first total viewers win over ABC in three years, and its highest weekly viewership in nearly a year. Mark Murray is a senior political editor at NBC News. 2023 FOX News Network, LLC. Among this group, just 19% have four year degrees, 26% have attended some college and 54% have a high school diploma or less education. For more information about NBCUniversal, please visit www.NBCUniversal.com. The largest age group of visitors are 25 - 34 year olds (Desktop). ET), MSNBC averaged 5.735 million viewers during its four nights of coverage; +13% more than CNN (+643,000), +124% more than ABC News (+3.2 million), +186% over CBS News (+3.7 million) and +145% more than FOX News (+3.4 million). Daytime talk show watchers stand out as the least well off regular audience. Market data provided by Factset. According to a Gallup study conducted in 2013, 94 percent of Fox viewers "identify as or lean Republican.". The family still has majority voting shareholders of the parent company Viacom CBS Inc. Staying positive. This also is the case for the regular audiences for Sunday morning news shows, business magazines, and both USA Today and the Wall Street Journal. Among this group, 18% answered none of the questions correctly. "Today" averaged 2.9 million viewers during the week of July 12-16 to mark the first time NBC News flagship program failed to surpass the three-million viewer threshold since at least 1991, when ratings became easily accessible. Regular viewers of daytime talk shows are less educated than the public as a whole. At 8, "The Blacklist" settled for a 0.3 and 2.9 million viewers. Polling for NBC News and The Wall Street Journal is conducted by Republican pollster Bill McInturff and Democratic pollster Fred Yang. The NBCU portfolio reaches 226 million adults every monththat's 93% of America. Season 24. "Its a total fiasco," a longtime network news veteran with knowledge of the programs inner workings told Fox News. The days of celebrities relying on network morning shows for promotion are long gone, Americans have more options and "Today" lacks the cultural relevancy it once possessed and rarely makes news as a result. Craig Melvin, Savannah Guthrie and Hoda Kotb. Paramount Networks Yellowstone. It was a very good week for Lester Holt and NBC Nightly News, which drew 8.6 million viewers for the holiday week ending November 26. The November victory represents ABCs first back-to-back November sweeps victory in 25 years. To use individual functions (e.g., mark statistics as favourites, set That's +33% more than CBS in total viewers, and +41% more in the. As a reminder, the audience shares for 30 distinct gender-age groups are displayed for each program below. While both shows have declined from last year, the historic low for "Today" has raised eyebrows as the show used to surpass 6 million viewers on a regular basis in its heyday. Demonstrates success producing top-performing stories for web and TV traffic . Opinions expressed by Forbes Contributors are their own. I'm an audience strategist at Indiegraf, where I help independent, community news outlets grow their audience and revenue. Quotes displayed in real-time or delayed by at least 15 minutes. Meghan Rafferty is the executive producer. 7pm News bulletin audiences were up year-on-year across the week in 2019-20: the Monday-Friday edition achieved a combined metropolitan and regional average audience of 979,000 (up 2%), Saturday averaged 963,000 (up 3%) and Sunday averaged 994,000 (up 2%). Almost four-in-ten of Rachel Maddows audience (38%) answered the four questions correctly, as did 36% of readers of magazines such as the New Yorker and 34% of Wall Street Journal readers. August 10, 2021 2:48pm. By comparison, 29% of CNN's regular audience, 26% of MSNBC's audience and 24% of Fox News's regular audience completed college. In contrast, women make up nearly three-quarters (73%) of the regular audience for daytime talk shows, such as The View or the Ellen DeGeneres Show. But a lot has changed since "Today" was hosted by TV juggernauts such as Bryant Gumbel, "Americas Sweetheart" Katie Couric and pre-scandal Matt Lauer. Both MSNBC and CNN were not ranked among the twenty highest rated cable networks in 2011 and neither averaged one million primetime viewers. 30 News Breakfast achieved a combined average audience of 272,000 across the main channel to incorporate the statistic into your presentation at any time. Per Nielsen's data, the primetime averages throughout the TV season for the Big Four networks in the key, ages 18-49 demographic tied ABC and CBS together with a 0.8 rating, Fox with a 0.9, and. NPR's audience also is relatively well educated (54% are college graduates). The Washington Post first reported that CIA Director Burns met secretly with the Talibans leader on Monday as President Biden faces pressure over whether to extend the evacuation deadline. As a result, in 2021 the number of cable networks averaging over one million viewers in primetime dropped to nine, with three of them news channels. Age Distribution 17.32% 25.49% 17.03% 14.95% 14.19% 11.03% 18 - 24 25 - 34 35 - 44 45 - 54 55 - 64 65+ "The size of that viewing audience bests both NBC's 'The Tonight Show With Jimmy Fallon' and ABC's 'Jimmy Kimmel Live' and also consistently trumps . Among the public, just 26% have family incomes of $75,000 or more. Statista. ', Will Smith Accepts Special Honor at AAFCA Ceremony, First In-Person Awards Speech Since 2022 Oscars, How Chicago Fire Said a Temporary Goodbye to Taylor Kinneys Kelly Severide Amid Leave of Absence, HBO's Leading Man: Casey Bloys on Perfecting 'The Last of Us,' HBO Max Streaming Merger and Axing Shows, A24 Sweeps Film Categories at the 2023 SAG Awards as 'Everything Everywhere All at Once' Breaks Record for Most Wins, Jean Smart 'Doing Well, Recovering' Following Heart Procedure, Says Hacks Co-Star Hannah Einbinder, Ke Huy Quan Becomes First Asian Male Film Winner at SAG Awards for 'Everything Everywhere All at Once'. NBC Nightly News with Lester Holt reaches nearly 30 million people every week through its broadcast and millions more through NBCNews.com, the Nightly News app, the Nightly newsletter, Nightly Films, its podcast and social media platforms. It could matter. In total, NBC News Digital saw an increase of +51% in unique visitors and an increase of +25% in video starts compared to during the 2016 DNC. News: Cable news networks are one genre that has reported an increase in viewing. (Photo by: Nathan Congleton/NBC/NBCU Photo Bank). Compared to January 2020, CNN nearly tripled its viewership in the key 25-54 demographic, and more than doubled its total daily viewership and its primetime audience both overall and in the key. The long-struggling network is on pace to finish February with its smallest monthly audience among the advertiser-coveted demographic of adults age 25-54 since June 2014. . Nonetheless, in 2021, Fox News still averaged 2.39 million primetime viewers, an increase of 27% from 2011. Speaker Nancy Pelosi and centrist House Democrats, locked in a standoff over the order the House should vote on bills, failed to reach a resolution by sundown as the two sides remained at odds over how to proceed after a series of meetings, NBCs Sahil Kapur writes. By Consumer Behavior #1 Avid Movie-Goers 92% Reach #1 Luxury Mid-Size Auto Intenders 92% Reach Overall, just 14% of the public got all four questions right. Chart. Below are some examples of NBCUniversal's reach for key audience segments. All five averaged more than 38 million viewers. NBCs victory was the first time Nightly had edged out World News in three years. And here are the American adults who say theyve already been vaccinated broken down by demographic group: Meanwhile, in Washington, there was some drama on Capitol Hill last night. The newscast also tops CBS by +407,000 (+60%). . Among the key A25-54 demo, Nightly News averages 1.471 million viewers, topping CBS by +529,000 (+56%). The reason theres bipartisan agreement on reforming the Part D benefit to create an out-of-pocket cap and the reason PhRMA supports that is because it would make the pharmaceutical industry more money, Rachel Sachs, a law professor at Washington University in St. Louis, told NBC News. By comparison, the regular audiences for both CNN and Fox News are more evenly divided between women and men. The breadth and depth of NBCUs portfolio of content gives marketers access to vast and meaningful audiences, wherever they are, across all screens and platforms. Fully eight-in-ten readers of magazines such as the New Yorker, Atlantic and Harpers, and Hannity, Maddow and OReilly viewers say there are a few sources they trust more than others. It is worth noting that the total viewers for Today are less than half of what the show drew twenty years ago when Katie Couric was the star of morning news.". Legal Statement. You only have access to basic statistics. The questions concern which party controls the House of Representatives, the current unemployment rate, the nation that Angela Merkel leads and which presidential candidate favors taxing higher-income Americans. The U.S. already pays more than twice as much for brand-name prescription drugs as other wealthy countries, according to a RAND study. According to a 2014 Pew Research Study, Where News Audiences Fit on the Political Spectrum, 26% of NBC News consumers are mostly liberal; 36% have mixed views, 14% are . Over the past ten years the audience delivery tumbled by 66% and averaged 399,000 primetime viewers. Sept. 20, 2016 4:15 PM PT. Conclusion. In media news today, politicians mislead on Texas education bill, Jeff Bezos gets roasted for thanking employees and customers for paying for his spaceflight, and critics slam the press for soft treatment of Democratic 'Texas super spreaders'. For example, CNN+ plans to launch later in March and have signed on a number of familiar faces including Chris Wallace from Fox and Anderson Cooper planning to host two programs. Then you can access your favorite statistics via the star in the header. If you look at MSNBC and CNN demographics, you'll find only slightly younger audiences in recent years, and the median age of MSNBC viewers hit 65 in 2017. NBC's "Today" has finished the 2015-16 TV season as the No. "Frankly, the news agenda is hardly more positive in 2021, with crime, border problems, inflation, and COVID variants needing to be covered. Access to this and all other statistics on 80,000 topics from, Show sources information On the last night, NBC News averaged 2.154 million viewers, outperforming CBS News by +170,000 (+9%), and among A25-54 viewers, NBC News averaged 568,000, leading CBS News by +96,000 (+20%). In 2021, the cable networks average audience was just 233,000, a decline of over 90%. All rights reserved. Regular readers of the New York Times also tend to be younger than average. The roundtable program averaged 3.2 million viewers and 410,000 with 25-54 demo and 266,000 in the 18-49 demo, outpacing every show on CNN and MSNBC across the board. In 2011, the Disney Channel ranked second among all cable networks averaging 2.65 million viewers in primetime. IE 11 is not supported. Among the public, just 32% are Democrats. Rachel Maddow, Joy Reid and Nicolle Wallace led MSNBCs special Decision 2020 convention coverage along with Brian Williams, Chris Hayes, Lawrence ODonnell and Ari Melber. On the positive side, ABC Wednesday clearly delivers women 35-64 and a respectable male 35-64 secondary audience across the night, while ABC Thursday has a distinct and increasingly dominant female 18-64 profile that holds for three straight hours for its drama line-up. Total viewers for Fox News in primetime is higher than MSNBC, CNN and HLN combined: February Ratings - Nielsen Data PRIMETIME: FOX: 1,917,000 viewers (461,000 in 25-54) MSNBC: 841,000 viewers (258,000 in 25-54) The approximately three and a half million digital news subscribers The New York Times gained during the Trump presidency were, internal surveys found, overwhelmingly anti-Trump. Going back ten years ESPNs average primetime audience delivery was 2.34 million. Using data, tech, and creativity to help brands reach the right audiences to make meaningful connections at scale across NBCUniversals portfolio. Comcast: For years USA Network was the top-rated cable network on television with a number of popular scripted original series. 3 is empowering Medicare to negotiate prices with drug companies, which is currently prohibited. 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